Tuesday, 12/11/2007 - 9:00 am
by Chris Williams
719 views, 4 comments
Superbad Pulled From Wal-Mart, cause sales increase
Gizmodo tells us of a marketing gimmick for the Super Bad dvd that has Wal-Mart pulling the item off the shelves. Seems that the unrated version comes with a fake ID with the name McLovin. What are scared of, that kids will use the ID to buy Wal-Mart guns?Superbad DVD Pulled from Wal-mart [Extreme Controversy]:This may be the first time Gizmodo has reported on a DVD controversy that didn't involve the words "HD" or "Blu." Apparently the special edition of Superbad has been pulled off of Wal-mart shelves in Hawaii because of its inclusion of a novelty fake ID. Remember the movie? It belongs to a certain someone named "McLovin."
Honolulu Mayor Mufi Hannemann was none too happy about the ID, even though the card's photo is really a hologram alternating between "Fogell" to "McLovin" (to be fair, I'm of age and I'd love to carry that bad boy in my wallet). So Wal-mart pulled the film from its 7 Hawaii locations. And then sub-21-year-olds turned back to their ways of purchasing good fake IDs and, in some cases, bypassing the temptations of alcohol altogether for abstinence and whippets. [thnt] Thanks Colin!
(Via Gizmodo)
That movie was pulled out because the movie encourages the teens, kids and the underage to drink liquor. The sales increase was only due to the curiosity of the viewers.
That movie was pulled out because the movie encourages the teens, kids and the underage to drink liquor. The sales increase was only due to the curiosity of the viewers.
The sales increase was due to the fact that the movie was smurfin awesome.
May be it is just the bad movie?